{"id":26974,"date":"2025-09-02T09:51:10","date_gmt":"2025-09-02T09:51:10","guid":{"rendered":"https:\/\/vut.ac.za\/?p=26974"},"modified":"2026-08-26T10:25:30","modified_gmt":"2026-08-26T10:25:30","slug":"students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference","status":"publish","type":"post","link":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/","title":{"rendered":"Baithuti ba hlahloba bokamoso ba papatso Kopanong e Kholo ya M.R.S ya VUT."},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u201cVUT e ile ea t\u0161oara Kopano e Kholo ea M.R.S, &quot;Moreki oa Kamoso: O Hlalositsoe Bocha,&quot; e nang le temohisiso mabapi le AI papatsong le maano a batho ba nang le t\u0161usumetso.\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2 Loetse 2025 | Pale ka: Vince Twala | Set\u0161oant\u0161o: Peter Masela <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0Nako ea ho bala metsotso e 3.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-1024x683.webp\" alt=\"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference\" class=\"wp-image-26977\" srcset=\"https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-1024x683.webp 1024w, https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-300x200.webp 300w, https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-768x512.webp 768w, https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-1536x1024.webp 1536w, https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference-18x12.webp 18w, https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ka la 29 Phato 2025, Lefapha la Papatso, Khoebo ea Thekiso le Tsamaiso ea Lipapali Univesithing ea Theknoloji ea Vaal (VUT) le ile la t\u0161oara Kopano e kholo e neng e lebelletsoe haholo ea M.R.S tlas&#x27;a mookotaba o reng &quot;Moreki oa Kamoso: O Hlahlojoa Bocha.&quot; Ketsahalo ena e kopantse baithuti, litsebi tsa thuto, le baetapele ba indasteri ho hlahloba boqapi le liqholotso tse fetolang papatso le khoebo ea mabenkele.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Letsatsi le qalile ka puo e khahlang ea sehlooho e fanoeng ke Monghali Antonio Petra, setho se amanang le Mokhatlo oa Papatso oa Afrika Boroa (MASA), ea hlahlobileng karolo e fetolang ea bohlale ba maiketsetso papatsong. O hlalositse kamoo AI e hlalosang bocha ts&#x27;ebetso ea lik&#x27;hamphani tsa papatso, a re: &quot;Mesebetsi e meng e le tlokotsing ka kotloloho, joalo ka taolo ea liak&#x27;haonte, moo boholo ba mosebetsi e leng feela ho kenya le ho nt\u0161a lintlha. Empa mesebetsing ea boqapi, AI e ntlafatsa seo re se etsang ho e-na le ho se nkela sebaka.&quot;\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A kgothaletsa baithuti ho bona AI e le sesebediswa se thusang, o ile a eketsa: &quot;Ke nka AI e le sesebediswa se thusang bokahohleng ba rona. E re thusa ho hlahisa mehopolo, ho sebetsa ka lebelo le leholo, ho fokotsa ditshenyehelo, le ho holisa mosebetsi. Empa ho pheta dipale ho dula e le ntlha ya bohlokwa. Ke sona se etsang hore mosebetsi wa hao o be wa bohlokwa le o ke keng wa nkelwa sebaka.&quot;\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Monghadi Petra o hatelletse bohlokwa ba boqapi le monahano wa motho ho kgetholleng mefuta ya dihlahiswa mehleng ena e laolwang ke Bohlale ba Maiketsetso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kamora sena, Mof. Palesa Tshabalala wa Nando&#x27;s o fane ka mohlala o kgahlang wa phuputso mabapi le papatso ya batho ba nang le tshusumetso. O bontshitse tshebedisano-mmoho e sa tlwaelehang le Maybelline: &quot;Re ne re batla hore batho ba amohele ho ba ba sa lokiswang le ba nnete, ba sa tshwenyehe ka ho itshasa hape lipstick kamora ho ja dijo tsa Nando&#x27;s. E ne e le ka ho bontsha tshebetso ka tsela e monate le e utlwahalang.&quot;\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O ile a hatella boit\u0161epo ba mantsoe a &#x27;nete papatsong: &quot;Haeba u bona hore ntho e &#x27;ngoe ke papatso e lefelloeng, u batla ho e tlola. U sebelisana feela le litaba tse tsoang ho motho<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ba t\u0161epahala. Ke ka lebaka leo re ileng ra sebelisana le Mof. Munaka le Mof. Lerai. E ne e le batho ba nepahetseng ho etella pele lets&#x27;olo.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E le hape setho se hokahaneng le MASA, Mof. Tshabalala o hlalositse kamoo letsholo le kopantseng mecha ya setjhaba ya marang-rang, seea-le-moea, mesebetsi ya ka hare ho mabenkele, le kgwebisano ya elektroniki ho atolosa phihlello le ho hohela ho kenya letsoho, a bontsha matla a leano le akaretsang la papatso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seboka se bile le puisano e phelang ea sehlopha sa litsebi, barutehi, le baithuti, e neng e shebane le ho etsetsa motho ka mong lintho ka ho fetisisa. Mof. Karabo Tseou, moithuti oa VUT oa Laola Khoebo ea Thekiso, o ile a qala ngangisano ka ho totobatsa kamoo theknoloji e tsoetseng pele e fanang ka maiphihlelo a bareki a etselitsoeng bona ka ho khetheha. Leha sena se matlafatsa kamano, se baka mat\u0161oenyeho mabapi le boinot\u0161ing ba data le t\u0161ebeliso e nepahetseng ea tlhahisoleseling ea botho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ha a arabela, Mof. Tshabalala o ile a hatella hore lik&#x27;hamphani li tlameha ho sireletsa lintlha tsa bareki ho boloka t\u0161epo. O boetse a re boikarabello bo arolelanoa: likhoebo le bareki ka bobeli ba tlameha ho sebetsa ka boit\u0161oaro bo botle ha ba sebetsana le tlhahisoleseling. Sena se ile sa tiisoa ke Mof. Cholofelo Obasa, Setsebi se Ngolisitsoeng sa Papatso sa Afrika Boroa (CMSA), ea ileng a bua ka bokamoso bo kopaneng ba li-agency mehleng ea AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dithuto tsa dihlopha tse nyane di fane ka temohisiso e tebileng mabapi le tsamaiso ya thepa ya mabenkele, boqapi ba papatso, le botsamaisi ba dipapadi, di pepesetsa baithuti maikutlo a fapaneng a indasteri.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kopano e Kholo ya M.R.S e fihletse sepheo sa yona sa ho kopanya lefapha la thuto le indasteri ka ho fa baithuti monyetla wa ho iponela mekgwa e metjha, diphephetso, le menyetla. Lefapha le babaditse dibui tsohle, bankakarolo, le bahlophisi ka ho theha ketsahalo e kgothatsang le e nang le tshusumetso e kgolo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.flickr.com\/photos\/196506263@N08\/albums\/72177720328666335\/\" title=\"\">Bona boiphihlelo bo felletseng ho Flickr<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fvut.ac.za%2Fvut-womens-gala-dinner-empowers-and-uplifts%2F\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fvut.ac.za%2Fvut-womens-gala-dinner-empowers-and-uplifts%2F\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"http:\/\/twitter.com\/share?url=https%3A%2F%2Fvut.ac.za%2Fvut-womens-gala-dinner-empowers-and-uplifts%2F&amp;text=VUT%20Women%E2%80%99s%20Gala%20Dinner%20empowers%20and%20uplifts&amp;hashtags=Latest%20News%20-%20Vaal%20University%20of%20Technology\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fvut.ac.za%2Fvut-womens-gala-dinner-empowers-and-uplifts%2F&amp;title=VUT+Women%E2%80%99s+Gala+Dinner+empowers+and+uplifts&amp;source=Vaal+University+of+Technology\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/wa.me\/?text=https%3A%2F%2Fvut.ac.za%2Fvut-womens-gala-dinner-empowers-and-uplifts%2F\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/vut.ac.za\/st\/vut-stages-first-year-for-sale-to-spotlight-first-year-struggles\/\">&nbsp;<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>&#8220;VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":26977,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_qcld_wpbot_writer_seo_pending":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[339,47],"tags":[],"class_list":["post-26974","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fms-news","category-latest-news-vaal-university-of-technology"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.5.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Esihle\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/\" \/>\n\t\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.5.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Vaal University of Technology \u2013 Inspiring thought, shaping talent\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology\" \/>\n\t\t<meta property=\"og:description\" content=\"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-09-02T09:51:10+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-08-26T10:25:30+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/people\/Vaal-University-of-Technology\/61570177062858\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@VUT_Online\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology\" \/>\n\t\t<meta name=\"twitter:description\" content=\"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@VUT_Online\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#blogposting\",\"name\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference \\u2013 Vaal University of Technology\",\"headline\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference\",\"author\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/author\\\/esihle\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Mega-Conference.webp\",\"width\":2048,\"height\":1365,\"caption\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference\"},\"datePublished\":\"2025-09-02T09:51:10+02:00\",\"dateModified\":\"2026-08-26T10:25:30+02:00\",\"inLanguage\":\"st\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#webpage\"},\"articleSection\":\"FMS NEWS, Latest News - Vaal University of Technology\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/category\\\/latest-news-vaal-university-of-technology\\\/#listItem\",\"name\":\"Latest News - Vaal University of Technology\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/category\\\/latest-news-vaal-university-of-technology\\\/#listItem\",\"position\":2,\"name\":\"Latest News - Vaal University of Technology\",\"item\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/category\\\/latest-news-vaal-university-of-technology\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#listItem\",\"name\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#listItem\",\"position\":3,\"name\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/category\\\/latest-news-vaal-university-of-technology\\\/#listItem\",\"name\":\"Latest News - Vaal University of Technology\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#organization\",\"name\":\"Vaal University of Technology\",\"description\":\"Vaal University of Technology is a higher education institution in South Africa.\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/\",\"telephone\":\"+27169509000\",\"foundingDate\":\"1966-01-03\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":1000,\"maxValue\":1500},\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/cropped-VUT-logo-300x100.png\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#organizationLogo\"},\"image\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/people\\\/Vaal-University-of-Technology\\\/61570177062858\\\/\",\"https:\\\/\\\/twitter.com\\\/VUT_Online\\\/\",\"https:\\\/\\\/www.instagram.com\\\/vaal.university.of.technology\\\/?hl=en\",\"https:\\\/\\\/www.tiktok.com\\\/@vut_official?_t=ZM-8tzYe1v22J3&_r=1\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCDzwOVrN1e25VLkWkwf-hzw\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/vaal-university-of-technology-vut\\\/\"],\"address\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#postaladdress\",\"@type\":\"PostalAddress\",\"streetAddress\":\"Andries Potgieter Blvd\",\"postalCode\":\"1911\",\"addressLocality\":\"Vanderbijlpark\",\"addressCountry\":\"ZA\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/author\\\/esihle\\\/#author\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/author\\\/esihle\\\/\",\"name\":\"Esihle\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b0a015ac501a91afd22f431658a6820222441b72b277654b53577273eeb07c9a?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Esihle\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#webpage\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/\",\"name\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference \\u2013 Vaal University of Technology\",\"description\":\"VUT hosted the M.R.S Mega Conference, \\u201cThe Consumer of the Future: Re-Defined,\\u201d with insights on AI in marketing and influencer strategies.\",\"inLanguage\":\"st\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/author\\\/esihle\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/author\\\/esihle\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Mega-Conference.webp\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#mainImage\",\"width\":2048,\"height\":1365,\"caption\":\"Students explore the future of marketing at VUT\\u2019s M.R.S Mega Conference\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\\\/#mainImage\"},\"datePublished\":\"2025-09-02T09:51:10+02:00\",\"dateModified\":\"2026-08-26T10:25:30+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#website\",\"url\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/\",\"name\":\"Vaal University of Technology\",\"description\":\"Inspiring thought, shaping talent\",\"inLanguage\":\"st\",\"publisher\":{\"@id\":\"https:\\\/\\\/vut.ac.za\\\/st\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology<\/title>\n\n","aioseo_head_json":{"title":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology","description":"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.","canonical_url":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#blogposting","name":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology","headline":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference","author":{"@id":"https:\/\/vut.ac.za\/st\/author\/esihle\/#author"},"publisher":{"@id":"https:\/\/vut.ac.za\/st\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference.webp","width":2048,"height":1365,"caption":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference"},"datePublished":"2025-09-02T09:51:10+02:00","dateModified":"2026-08-26T10:25:30+02:00","inLanguage":"st","mainEntityOfPage":{"@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#webpage"},"isPartOf":{"@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#webpage"},"articleSection":"FMS NEWS, Latest News - Vaal University of Technology"},{"@type":"BreadcrumbList","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/#listItem","position":1,"name":"Home","item":"https:\/\/vut.ac.za\/st\/","nextItem":{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/#listItem","name":"Latest News - Vaal University of Technology"}},{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/#listItem","position":2,"name":"Latest News - Vaal University of Technology","item":"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/","nextItem":{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#listItem","name":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference"},"previousItem":{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#listItem","position":3,"name":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference","previousItem":{"@type":"ListItem","@id":"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/#listItem","name":"Latest News - Vaal University of Technology"}}]},{"@type":"Organization","@id":"https:\/\/vut.ac.za\/st\/#organization","name":"Vaal University of Technology","description":"Vaal University of Technology is a higher education institution in South Africa.","url":"https:\/\/vut.ac.za\/st\/","telephone":"+27169509000","foundingDate":"1966-01-03","numberOfEmployees":{"@type":"QuantitativeValue","minValue":1000,"maxValue":1500},"logo":{"@type":"ImageObject","url":"https:\/\/vut.ac.za\/wp-content\/uploads\/2024\/11\/cropped-VUT-logo-300x100.png","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#organizationLogo"},"image":{"@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#organizationLogo"},"sameAs":["https:\/\/www.facebook.com\/people\/Vaal-University-of-Technology\/61570177062858\/","https:\/\/twitter.com\/VUT_Online\/","https:\/\/www.instagram.com\/vaal.university.of.technology\/?hl=en","https:\/\/www.tiktok.com\/@vut_official?_t=ZM-8tzYe1v22J3&_r=1","https:\/\/www.youtube.com\/channel\/UCDzwOVrN1e25VLkWkwf-hzw","https:\/\/www.linkedin.com\/company\/vaal-university-of-technology-vut\/"],"address":{"@id":"https:\/\/vut.ac.za\/st\/#postaladdress","@type":"PostalAddress","streetAddress":"Andries Potgieter Blvd","postalCode":"1911","addressLocality":"Vanderbijlpark","addressCountry":"ZA"}},{"@type":"Person","@id":"https:\/\/vut.ac.za\/st\/author\/esihle\/#author","url":"https:\/\/vut.ac.za\/st\/author\/esihle\/","name":"Esihle","image":{"@type":"ImageObject","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/b0a015ac501a91afd22f431658a6820222441b72b277654b53577273eeb07c9a?s=96&d=mm&r=g","width":96,"height":96,"caption":"Esihle"}},{"@type":"WebPage","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#webpage","url":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/","name":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology","description":"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.","inLanguage":"st","isPartOf":{"@id":"https:\/\/vut.ac.za\/st\/#website"},"breadcrumb":{"@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#breadcrumblist"},"author":{"@id":"https:\/\/vut.ac.za\/st\/author\/esihle\/#author"},"creator":{"@id":"https:\/\/vut.ac.za\/st\/author\/esihle\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/vut.ac.za\/wp-content\/uploads\/2025\/09\/Mega-Conference.webp","@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#mainImage","width":2048,"height":1365,"caption":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference"},"primaryImageOfPage":{"@id":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/#mainImage"},"datePublished":"2025-09-02T09:51:10+02:00","dateModified":"2026-08-26T10:25:30+02:00"},{"@type":"WebSite","@id":"https:\/\/vut.ac.za\/st\/#website","url":"https:\/\/vut.ac.za\/st\/","name":"Vaal University of Technology","description":"Inspiring thought, shaping talent","inLanguage":"st","publisher":{"@id":"https:\/\/vut.ac.za\/st\/#organization"}}]},"og:locale":"en_US","og:site_name":"Vaal University of Technology \u2013 Inspiring thought, shaping talent","og:type":"article","og:title":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology","og:description":"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.","og:url":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/","og:image":"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp","og:image:secure_url":"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp","article:published_time":"2025-09-02T09:51:10+00:00","article:modified_time":"2026-08-26T10:25:30+00:00","article:publisher":"https:\/\/www.facebook.com\/people\/Vaal-University-of-Technology\/61570177062858\/","twitter:card":"summary_large_image","twitter:site":"@VUT_Online","twitter:title":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference \u2013 Vaal University of Technology","twitter:description":"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.","twitter:creator":"@VUT_Online","twitter:image":"https:\/\/vut.ac.za\/wp-content\/uploads\/2026\/03\/Vaal-University-of-Technology-60th-logo-scaled.webp"},"aioseo_meta_data":{"post_id":"26974","title":null,"description":"VUT hosted the M.R.S Mega Conference, \u201cThe Consumer of the Future: Re-Defined,\u201d with insights on AI in marketing and influencer strategies.","keywords":null,"keyphrases":{"focus":{"keyphrase":"Mega Conference","score":82},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-08-26 10:26:39","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2025-09-02 09:51:11","updated":"2026-09-22 21:10:35","focus_keyword":"Mega Conference","additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/vut.ac.za\/st\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/\" title=\"Latest News - Vaal University of Technology\">Latest News - Vaal University of Technology<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\tStudents explore the future of marketing at VUT\u2019s M.R.S Mega Conference\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/vut.ac.za\/st\/"},{"label":"Latest News - Vaal University of Technology","link":"https:\/\/vut.ac.za\/st\/category\/latest-news-vaal-university-of-technology\/"},{"label":"Students explore the future of marketing at VUT\u2019s M.R.S Mega Conference","link":"https:\/\/vut.ac.za\/st\/students-explore-the-future-of-marketing-at-vuts-m-r-s-mega-conference\/"}],"_links":{"self":[{"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/posts\/26974","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/comments?post=26974"}],"version-history":[{"count":1,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/posts\/26974\/revisions"}],"predecessor-version":[{"id":26980,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/posts\/26974\/revisions\/26980"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/media\/26977"}],"wp:attachment":[{"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/media?parent=26974"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/categories?post=26974"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vut.ac.za\/st\/wp-json\/wp\/v2\/tags?post=26974"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}